Better data analysis
Majestic is one of the top link intelligence databases used to analyze backlink profiles. Data from the tool helps SEO experts develop their outreach campaigns and analyze competitors. Bloated with information and hidden shortcuts, the tool made it difficult for users to analyze the data though. My goal for this design concept was to make it easier for users to find the data important to them.
No longer will users need to rely on exporting and analyzing the data in Excel or any other external software program—they can do it all in one place within Majestic’s interface.